Most strategic plans lie fallow on in a binder on the shelves of executives, well-intended but poorly executed. In this video, you'll hear four insights about what's wrong with most strategic plans:

  1. Most are tactics, not strategies
  2. Most aren't promulgated from the top of the organization
  3. There's often fear of failure
  4. The right people are not involved from the start

These prescient comments come from Donny Shimamoto of ‎IntrapriseTechKnowlogies LLC; Danielle Allen, Senior vice president of global communications and technology commercialization at Flotek; and John Cooney of Briggs & Veselka.

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